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How I Lowered My Email Spam Complaints By 400%
By Folusho Orokunle | August 13, 2008
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I posted this on the Warrior Forum earlier, so I thought I would post it here too.
I’ve been paying close attention to my spam complaints in Aweber because I use single opt in and don’t wan’t to switch to double.
Lately I’ve been noticing that my complaint rate was higher than the acceptable level by Aweber. Their acceptable complaint level is .1 % or 1 complaint per 1000 subscribers.
I put up disclaimers in my emails, given my subscribers useful information and still couldn’t get under the acceptable level.
So after testing a lot of different options, I finally figured out something that works for me.
The first step is that I decided to remove all tracking links from my e-mails because they look rather long and can be looked at as spam by certain people. Once I removed my tracking links my spam complaints dropped by 200% instantly.
To get it to drop another 200% what I did is I made links to domain names that didn’t look like they were sales material. For example: if I’m trying to promote something as an affiliate. I would send somebody to a link that read http://domainname.com/news.html
This way people looked at my links is being user-friendly and didn’t see them as being spam. And I get very few spam complaints now because of it.
I can still track my open rate by using HTML e-mails. And I can also track the click throughs by just using unique landing pages for each e-mail I send out.
If you have any thoughts or suggestions on how you lowered your spam complaints let me know.
Topics: Internet Marketing |
You're About To Find Out The Truth About Making Money OnlineCLICK HERE IF YOU WANT TO MAKE MONEY ONLINE
2 Responses to “How I Lowered My Email Spam Complaints By 400%”
Comments
You're About To Find Out The Truth About Making Money OnlineCLICK HERE IF YOU WANT TO MAKE MONEY ONLINE
August 16th, 2008 at 3:59 am
What’s Up?
I didn’t realize aweber allowed single opt-in. I use getresponse and they claim you must use double opt in or I wont be CAN-SPAM complaint.
Maybe I’ll have to switch.
But one way I was able to reduce my spam complaints was to put a notice at the very top of the email, before any email content, that says something along these lines:
——————————————————-
You are receiving this message because you
have visited my site and requested to be
contacted or have purchased my product. If
you no longer wish to be contacted, please
use the the following link:
[removal link]
——————————————————-
I found that by doing this, I was able to significantly drop my spam complaints. Usually people who think its spam get frustrated because they can’t find the unsubscribe link easily, and putting it at the very top solves this problem.
I learned its better to lose a few subscribers, that to have an unacceptable spam rate and get blacklisted or banned from the email service.
I also didn’t notice any large increase in my removals, so most people simply skip the section if they know it’s not spam.
Take it easy.
I’m Rich. You’re Not. Learn Why.
Rich Boy
http://www.TheRichBoy.com
August 16th, 2008 at 12:51 pm
Yeah, I saw that in one of your emails Rich Boy, but I actually wanted to find a way to lower my complaints while still making the emails look personal.
And as you can see I’m terrible at math because the percentage drop was actually about 75%.